Coerver Coaching is a premier global soccer education initiative delivering skill-centric training in 47 countries worldwide. Tailored for both boys and girls across various age brackets, it caters to players of all proficiencies - beginners, intermediates, and seasoned athletes. The program focuses on individual techniques as well as team strategies.
With its array of tailored training sessions, step-by-step guidance through instructional videos, and robust progress-tracking tools, Coerver offers a pathway for players to hone the intricacies of the sport, ensuring a well-rounded learning experience.
Soccer coaching often lacks structured training, making it tough for players to improve their skills. Coaches and clubs also struggle to organise effective sessions. Coerver was born to solve these problems. Addressing these challenges, the Coerver team decided to build a platform that will offer tailored training in three progressing phases for players at every level.
Before the application came into the market, Coerver was offering soccer training programs. It was founded in 1984 by Alf Galustian and Charlie Cooke with the mission to help players become skilled, confident and creative.
The design phase commenced with meticulous planning to create an intuitive user interface (UI) and engaging user experience (UX).
Wireframes and prototypes were crafted, outlining the app’s navigation, functionality, and visual elements. Iterative design reviews ensured the incorporation of soccer-centric themes, emphasising ease of use and visual appeal.
The development team rigorously coded each feature, integrating training modules, video playback capabilities, and progress-tracking functionalities.
Agile methodologies guided the iterative development process of both the app and the club interface. Thorough QA tests, including beta testing, were undertaken to ensure a bug-free, responsive, and feature-rich application.
We designed the app to incorporate a diverse selection of structured training programs catering to different age groups, skill levels, and specific soccer techniques.
The app provides access to a comprehensive library of instructional videos, providing step-by-step guidance on various soccer skills, drills, and tactics.
We ensured soccer clubs and organisations could showcase their training sessions and events, fostering a sense of community among users.
The app allows users to track their training routines, monitor progress, and set personalised goals, enabling them to measure their improvement over time.
A specialised feature focusing on ball control techniques, offering skill-specific exercises and challenges for players to enhance their ball-handling abilities.
Developed with advanced technology and a robust database, the app helps players enhance their footwork, touch, control, and the skills necessary to get passed their opponents.
Their ability to understand our business needs and translate them into a user-friendly app was impressive. Throughout the process, they maintained clear communication and provided regular updates, ensuring that the end product was what we envisioned. What stood out was their attention to detail and commitment to quality.