Salon Booking System for
Beauty and Wellness in Oman
Salon and Wellness Service Booking with a Comprehensive Digital Platform
Our client, SALON - realised that the beauty industry is booming and a hint of technology can take this even further. They aimed to launch a new digital platform for salons in Oman.
Their vision was to offer a seamless experience for users to explore and book nearby salon services, while providing salon owners with tools to manage appointments, staff, and earnings efficiently.
This platform was designed as a one-stop solution for both users and salons to streamline the process from the start.
Understanding the Market Gap
With this robust idea that’s already quite popular in certain industries and regions, the client aimed to tackle certain challenges in the beauty and wellness industry by turning them into business opportunities.
Lack of Digital Presence: Most salons relied on offline booking methods and had no way to accept bookings or manage appointments online.
Manual Operations: Salon owners struggled with manual processes like appointment scheduling and staff management, leading to inefficiencies.
Limited Revenue Tracking: There was no central system to track salon revenue or ensure accurate staff payments.
No Centralized Platform: The market lacked a unified, user-friendly platform where customers could explore services, compare salons, and make bookings.
Solution We Built
Tailored Digital Platform
A custom platform bridging the gap by connecting salons with customers, and handling it all from bookings to staff management.
Scalable Ecosystem
A scalable platform that seamlessly accommodates more salons and users as the business expands, without impacting performance.
User-Centric Experience
Developed an intuitive mobile app that enables users to easily explore, compare, and book services from nearby salons.
Empowered Salon Owners
Delivered a robust web interface for salons to manage appointments, schedules, and revenue tracking efficiently.
Real-Time Capabilities
Implemented real-time availability, payment processing, and reporting tools, ensuring efficient daily operations.
Analytics and Reporting Tools
Advanced data analytics for salons, providing detailed insights into trends, revenue streams, and customer preferences.
Interfaces We Developed
Admin Interface
This user-friendly interface allows coaches to upload videos, annotate player footage, and review data-driven insights for each session. It includes features for setting training goals, tracking progress, and providing targeted feedback.
Salon Interface
Salons can manage appointments, services, staff schedules, and payments. The web interface allows owners to update their availability, monitor bookings, track revenue, and receive automated reports. It simplifies daily operations, offering a centralized dashboard to oversee business.
User Interface
Users can explore nearby salons, filter services, view reviews, and make bookings via the mobile app. The app enables easy registration, appointment scheduling, and payment options, providing a seamless experience for users to access and compare salon services.
Key Features & Capabilities
Easy Registration and Profile Management
Users can browse services without registering, but registration (via phone number and OTP) is required for booking.
Service Search and Filtering
Users can filter services by category, location (within 30km using Google Maps), gender, price, ratings, and availability, making the search efficient.
Review and Rating System
Users can rate professionals after their appointments (up to 5 stars), which contributes to the salon’s overall rating. Reviews are displayed publicly.
Seamless Booking Process
Users can select services, view staff availability, choose appointment slots, and select payment methods. The system ensures real-time availability, avoiding double bookings.
Booking History and Appointment Management
Users can view past bookings and cancel or reschedule upcoming appointments, with flexible policies based on how close the cancellation is to the appointment time.
Registration and Profile Setup
Salons can easily register, set- up their profiles with salon details, services offered, and staff availability, ensuring their information is accessible to users.
Real-Time Calendar Management
Salon owners can manage bookings, view staff availability, and track real-time appointments. They can also manually block slots or add offline bookings.
Revenue Tracking and Reports
Salons can view weekly, monthly, and yearly revenue reports, as well as track earnings after the platform’s service fees. Automatic notifications are sent when earnings are transferred.
Service and Staff Management
Salons can manage staff schedules, services offered, and pricing. Staff availability is tied directly to the booking system to avoid overlap.
Data Analytics and User Insights
Salons can view data reports on bookings, revenue, and customer behaviour, with filters for staff, services, and customer demographics.
Platform Oversight
Admins can manage registered salons and users, approve new professionals, deactivate accounts, and view booking details.
Payment and Revenue Reporting
Admins can generate payment reports and calculate commissions. When payments are processed, notifications are sent to professionals.
Data Analytics
Admins can view user behaviour and service usage statistics via Firebase Analytics, helping monitor the platform's overall performance.
Policy Management
Admins have the authority to update terms and conditions, privacy policies, and manage content across the platform.
How Does It Work?
01. Salons register, set up profiles, and manage their services, staff schedules, and bookings through a streamlined web interface.
02. Users browse the app to find nearby salons, filter services, check reviews, and book appointments based on real-time staff availability.
03. Both salons and users receive instant notifications after a booking, with automatic calendar updates to avoid double-booking.
04. Payments are processed securely, and salons receive weekly reports, with platform fees deducted automatically.
05. Admins oversee approvals, monitor user activity, and manage the platform using real-time analytics and reporting tools.
Outcomes & Impact
40% Reduction in Booking Errors
The platform eliminated manual appointment mistakes and double bookings for 60+ onboarded salons.
30% Increase in Service Bookings
The ease of booking services online led to a 30% rise in overall bookings within the first three months.
20% Time Saved
Salons saved 20% of their time on manual scheduling, and payment management, allowing them to focus on service quality.
$5,000 Average Annual Savings
On average, each salon saved $5,000 annually due to the automation of booking and management tasks.
Technologies Used to Develop the Solution
Frontend
React Native
Cross-platform app for iOS and Android.
React.js
Web interface for admin and salon management.
Redux
Managed real-time data updates efficiently.
Backend
Node.js
Handled server-side operations for bookings and payments.
GraphQL
Optimized data fetching to reduce load.
Database
MongoDB
Scalable storage for user profiles, bookings, and services.
Redis
Used for caching and boosting performance.
Payment Gateway
PayTabs
Secured online payment integration for multiple currencies.
Notifications & Messaging
Firebase Cloud Messaging (FCM)
Real-time push notifications.
Twilio
SMS alerts for bookings.
Analytics
Firebase Analytics
Tracked user behaviour and app usage.
Google Analytics
Monitored web traffic and performance.
DevOps & Security
Docker & Kubernetes
Scalable deployment.
JWT & OAuth 2.0
Secure authentication and authorization.
TLS / SSL Encryption
Encrypted data communication.
Client Testimonial
We wanted to modernize how people book salon services, and this platform has exceeded our expectations. The team truly understood our vision and built a system that’s user-friendly for both customers and salon owners.
What we appreciate most is the real-time updates and insights we get on bookings and revenue. The entire process, from initial discussions to execution, was smooth, and the support we’ve received along the way has been fantastic.
